You're invited!

Are you looking to make the most of your AdSense account? If so, then you need to attend our upcoming webinar, Taking It to the Next Level: Improving Your AdSense Performance. It'll be held next Wednesday, May 16th at 10:30am PDT.

During this one hour overview, our support specialists will provide you with tips and suggestions that we’ve found to significantly improve AdSense performance. Topics covered will include:

- Using channels to track your ad performance
- Optimizing your ad placement, design, and layout
- Noticing trends and making proactive improvements to your site
- Keeping your account in good standing

We’ll also leave time at the end of the webinar to answer any questions or concerns regarding your ad performance or other account issues.

To register, click on the link below or paste it into a new browser window:

https://googleonline.webex.com/googleonline/onstage/g.php?d=574860052&t=a

Instructions for participation will then be sent to you via email from WebEx. If you’re unable to attend, rest assured we'll be recording the webinar so you can view it after the event. To watch our previous webinars, check out our Help Center.

We hope to see you there!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

AdSense on Google Page Creator

We’re excited about Google’s new Labs creation, Google Page Creator. You can use it not only to easily design and publish web pages, but also monetize those pages using AdSense.

To assist publishers using Google Page Creator with code implementation, here are some instructions:

1. Log into your AdSense account at www.google.com/adsense .
2. From the AdSense Setup tab, customize and generate your AdSense code.
3. Copy the generated code from the 'Your AdSense code' box.
4. Log into your Google Page Creator account.
5. Select the web page you'd like to display AdSense ads.
6. Select the field where you'd like the ads to appear.
7. Click 'Edit HTML'.



8. Paste the AdSense code in the HTML source code of the page.



9. Click 'Save Changes'.
10. Publish your web page.



Your ads should appear shortly!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Be webmaster of your domain (or sub-domain)

If a tree falls in the forest and no one can hear it, does it make a sound? Even more perplexing: if you have a great, content-rich website and nobody visits it, is the content useful? Rather than debate this, I'd like to share with you five ways that Google webmaster tools can help you drive more users to your site and improve the visibility of the site content you've worked so hard to create.

1. Submit all of your pages to the Google index – for free.

By using Google Sitemaps to submit your URLs, you help Google's web crawler do a more complete and efficient job of crawling your site. Sitemaps enables you to submit all of your pages to the Google index, and it's particularly useful for making sure that we know about all dynamically generated URLs or pages that are not adequately linked to on your site. But please note: submitting a Sitemap will not guarantee inclusion or influence your PageRank, and isn't a replacement for creating compelling and useful content.

2. Find out how Google sees your site.

Once you've made sure we have access to your site, you can see the common words used to link to your pages and that are seen by Google. This allows you to see trends in your site's content, and can help you determine why you may be ranking for particular keywords. You can also see which page has the highest PageRank by month. Some site owners are surprised to find that this isn't always the home page. If an internal page has the highest PageRank, you might consider spending more time optimizing the ads there.

3. Diagnose potential problems.

We let you know if, and why, we're having trouble accessing your site or specific pages. If we can't crawl a page, we can't index it -- so fixing any errors we list can help improve your overall coverage. If the AdSense Site Diagnostics tool shows that you're blocking pages from MediaPartners-Google (the AdSense crawler), you can use the robots.txt analysis tool of Google webmaster tools to test changes to that file and make sure those changes allow access. You can also see what pages you are blocking from other Google bots -- this lets you experiment with changes to see how they would affect the crawl of your site.

4. Find out which queries drive traffic to your site.

Using Google webmaster tools, learn which Google queries created clickthroughs to your site and where you were positioned in the search results for that query. You can also view data for individual properties and countries as well. For instance, you can see the queries from users searching Google Images in the United States that returned your site in the results. You’ll only see properties and countries for which your site has data.



5. Get re-included.

If your site has disappeared from the search results, read through the Google quality guidelines, then correct any problems on your site and request re-inclusion from your Google webmaster tools account. Please keep in mind that the reinclusion request form is only available to people using Google webmaster tools.

There's more.

Google webmaster tools are evolving, and we frequently add more features. Stay up to date on the newest features with the Google Webmaster Central blog and get your questions answered on the Google Webmaster Help discussion group.

Here's to building a loyal following for your website and, in turn, optimizing your AdSense earnings!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Just a click away

You're an AdSense publisher, and you've got great content, but you want a) more people to know about it and b) your loyal readers to know when you post new content so they can visit your site easily -- maybe by the click of a button. By building up traffic, you can get more eyeballs on your content and of course your AdSense ads. This is where Google Toolbar comes in.

There's more to Toolbar than just web search, pop-up blocking and auto-filling web forms. With the recent release of Google Toolbar 4, millions of Toolbar users are now adding custom buttons directly to their browsers. You can help users visit your site (and more) with just a click.



By adding your website's custom button to the Google Toolbar, people can instantly:

• Visit your website
  
  
• Search your website by entering a query into the Google search box and clicking your custom button
  
  
• Get the latest feeds from your website by clicking the drop-down menu next to your custom button

Sound daunting? It shouldn't -- creating a button is actually quite simple. Just go to our Getting Started page and submit your button for display in our Button Gallery. We already have over 700 custom buttons. Who knows? Maybe yours will end up on my Google Toolbar!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Google Analytics hearts AdSense publishers

As an AdSense publisher, you've probably put a lot of effort into making your website the best it can be -- optimizing your ads, building good content, and driving high quality visits. But there's one crucial step left: to see just how effective these things are. How many visitors are you getting each day? What pages are they visiting? Where do they come from, and which keywords brought them to your site -- both from pay-per-click efforts and from natural search?

Many website owners push their site live, and then leave it at that, remaining in the dark about all these questions. Google Analytics can enlighten you. We think it's much more fun to have the answers to these burning questions, and that you owe it to yourself to know for sure. After all, this is the payoff for all the hard work that's gone into creating your site. When you launch or make a change to it, there's that initial excitement of wondering who's going to check it out. And Google Analytics can help you with all of this.



It's as easy to set up as AdSense. All you need to do is add a couple lines of code to each page in your site, and to gain valuable insight with graphical representations of visitor levels and detailed, easy-to-use reports that show:

• pageviews of each of individual web pages
  
• the average time spent on each page
  
• new vs. returning visitors
  
• visitors' geographical location and language
  
• their browser and platform choices
  
• click path data
  

Perhaps this gives you an idea of how Google Analytics can help you measure the success of changes to your site, and confidently make design choices. The best part? After retreating into invitation mode since it launched last November, we're happy to tell you that Analytics is now available for everyone, so you can get started analyzing your site right away.

Happy tracking!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Insight into your site

We hope you've gained insight into the various tools and products Google has to offer for increasing the visibility of your site. As Boyar promised, we’ll close out this week's theme a little differently, by sharing with you the story of a publisher who used a number of Google products to increase his site's audience 50-fold in just two months.

Ryan, webmaster for TropicalYarns.com, had been using AdSense for content and AdSense for search to monetize his pages. However, he noticed that his site’s visitors consisted mainly of existing customers. Using Analytics, he was able to better understand his new and returning visitors. After pinpointing the most popular page on his site in June, he added an email newsletter sign-up form to that page and saw the subscription list grow by 20%. In just one month, he watched new visitors grow to 75% of his audience.



At the same time, Ryan used AdWords to advertise his site’s offerings. After experimenting for three weeks to optimize his ads, he was able to achieve a higher clickthrough rate and bring more engaged users to his site; in July, 14% of his site’s visitors arrived via an AdWords ad, and these visitors made up 22% of pageviews for the month. Plus, by using his Analytics reports to determine the search keywords which brought users to his site, he was able to make informed decisions about his ads. For example, because the search phrase "free patterns" drove organic traffic to his site, he knew he didn’t need to run ads for that phrase.

Since Tropical Yarns is a retail store, Ryan also decided to experiment with products such as Google Base and Google Checkout. By listing more than 1,000 products on Base and offering customers a way to purchase them online, Ryan reached out to new users; although the store is located in South Florida, interested buyers from all over the United States can now visit the site to make purchases.

Recently, Ryan has been experimenting with Google Video to engage users on his site – future plans include a short commercial for the store, videos of classes, and more. Ryan's story serves as a great example of how you can improve your site's content and visibility through many Google products.

When asked about his overall experience, Ryan commented that "one by one, each of the dozen Google products we used has increased awareness of our website and helped to drive more quality traffic. No single item was overnight magic, but doing them all has proved to be a huge success!"

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Add fun, dynamic content without all the work

I'd like to share this earth-shattering news with you: David Hasselhoff (of Knight Rider and Baywatch fame) has come out with a classic new music video that should not be missed. How did I find out about it? I saw a dynamically generated link to it from Google Related Links at the bottom of my blog. (And I've found some other gems that way that have to wait for another post.)

Let me give you what the MBAs call the 8-second elevator pitch (our buildings are not very tall around here) on Google Related Links. The idea is you surf over to http://www.google.com/relatedlinks/ and start creating a Google Related Links unit for your site. You pick the color, size, and types of content (related news, videos, searches, web pages) that you want to appear in this Related Links unit, and then copy the JavaScript over to your site just as you would do for an AdSense ad unit. Google crawlers will then crawl your site, see what type of content is there, and then dynamically show links in the unit that relate to your site.



While Google Related Links don't give you revenue directly, you can use them to keep your site fresh and interesting without any maintenance. Happy visitors mean repeat visits. And if you're feeling especially creative, try alternating between Google ads and Google Related Links in a given space on your page. This will encourage people to look in that space for interesting dynamic content.

Oh, and by the way, you're more than welcome to click the links in a Google Related Links unit on your own site. Happy surfing!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Focus on your content -- we'll do the rest

Provide a great user experience, and the money will follow. We've found this to be true time and time again with our own products and services. For publishers like you, this starts with offering content that's meaningful to your visitors. The more you can focus on your core asset -- your site's content -- the more successful you can be with AdSense.

We just launched a service that can help you spend less time, energy, and money on one of the biggest distractions for publishers: maintaining IT systems. Google Apps for Your Domain lets you offer powerful communication and collaboration tools including Gmail, Google Calendar and Google Talk to everyone with an account on your own domain, people within your organization and/or members of your community. You can private-label the interfaces to make them your own, and best of all, everything is managed on Google's scalable, secure systems, just like AdSense. No servers to install or maintain, no spam upgrades to think about, and no special software required.

And sticking with our own credo to focus on the user experience above all else, Google Apps for Your Domain is free. Learn more and get started here.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Embed and enjoy

Over the past few months, we've drawn attention to the value of video, and specifically, of embedding video on your sites. We're happy to announce that Google Video is now available for Australia!

Our Australian friends can search for the most popular videos in Australia and embed them on their own sites, all within a localized (or rather "localised") interface. Not only is there the usual treasure trove of footage uploaded by individual users already on Google Video, but the AU team has worked closely with great partners like ABC, AFTRS (the Australian Film, Television and Radio School), Channel 10, Film Australia, Fairfax and SonyBMG. We're sure you'll find some great content amongst these partners and others to enhance your website.

In addition, there are now many ways for you to customize the video player itself and the surrounding page. This way, the player is integrated with your content and will help engage your users. You can:

• Resize the player to fit the design of your site by editing the pixel width and height
  
• Set the player to autoplay on page load, or start playing at a specific point in the video
  
• Get creative in the way you design the area surrounding the player (there's a great example here)
  

There's always something new on Google Video, so keep users coming back to your site by varying the videos you use on your site. Happy embedding!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Go go Google Gadgets

Wouldn't it be great to get your content in front of people while they're visiting Google.com or other webpages? More eyeballs on your site means more opportunities for your content to reach visitors, along with, of course, your AdSense ads. Google Gadgets enables you to do just that.

Gadgets are miniature devices that offer cool, dynamic content ranging from games to news clips to weather reports to just about anything you can dream up. They've been around for a while, but their reach got a lot broader last week when we made it possible for anyone to add gadgets to their own webpages. That means you! Here's an example of a flight status tracker, for instance, that can be placed on any page on the web.



You can search for free gadgets to add to your own webpages in our directory of gadgets for your webpage. To display a gadget, just pick the one you like, set your preferences, click "Get code," and copy-and-paste the HTML onto your own page. Add some 'bling' to your site and 'wow' your readers!

Creating Google Gadgets from your own content for others to use isn't hard, either -- anyone with even a bit of web design experience can make a simple one in HTML, and more advanced programmers can create really snazzy complex applications. But remember, it’s also quick and easy for people to delete gadgets and add new ones to their own pages. To help you make sure your gadget will be popular across the web, we provide a few guidelines to keep in mind. The more valuable visitors find your content, the longer they'll keep your gadget on their pages, the more often they’ll visit your site -- and the better that can be for your AdSense performance.

Here are a few other suggestions for successfully distributing your own content on the Google homepage or other pages across the web:

• If your website has a feed, visitors can put snippets of your content on their own Google homepages quickly and easily -- you won't even need to develop a gadget. However, you'll be able to customize your visitors' experience much more with a gadget than with a feed.
  
  
• By putting the "Add to Google" button in a prominent spot on your site, you can increase the reach of your content, because visitors who click to add your gadget or feed to Google can see your content each time they visit the Google homepage. Promoting your own gadget or feed can also increase its popularity, which contributes to a higher ranking in the Google personalized homepage directory.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

What's up, Docs & Spreadsheets?

Have you ever struggled to keep track of different versions of your documents or site layouts while collaborating with other webmasters? If so, you'll find Google Docs & Spreadsheets the best pain reliever ever -- it's our new web-based word processing and spreadsheet program to help manage your site's content and easily share it with others.


With Google Docs & Spreadsheets, you can edit and save in HTML to create mock-ups of your webpages. You're also able to access your files from any computer via a web browser, and easily send them to collaborators to review and edit. Even more exciting, you can view all past revisions to your file, so if you change your mind about that bright purple highlighting after you've put it into your document, simply revert back to a previous version.

Google Docs & Spreadsheets also provides an easy way to distribute content. Your users won't need to download anything from your site; just create your content in Docs & Spreadsheets or upload an existing file, publish it, and then link directly to the file from your website.

Aside from all the web publishing benefits Google Docs & Spreadsheets offers, it's also a great tool for managing a small business. You can collaborate and share information about your online ad activities, draft proposals and budgets, and keep track of your Google Analytics tags all in one place. Many of the entries on this blog wouldn't have turned out quite so well without team collaboration on the content using Docs & Spreadsheets.

Google Docs & Spreadsheets is free, secure and easy to try out. Get started by uploading your desktop files. Check out the product tour for an overview of how the product works, or just sign up here.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

A word on ad quality

We know that you’ve worked hard to create quality content for your sites, and that you look for the same quality in the ads you’re displaying. That’s why we’re happy to let you know about a change in AdWords that will improve the quality of ads.

Recently, we have begun incorporating the quality of an ad's landing page into the determination of what ads appear on your site. The quality of the ad's landing page now affects the Quality Score that the ad receives -- this score helps to determine the amount an advertiser must bid to appear on your site. The lower the Quality Score, the more "expensive" it is for the advertiser to show up on your site. As a result, you should see fewer ads on your pages which lead to low-quality sites.

And what defines low quality? We've published a general set of landing page and site guidelines. We encourage advertisers to offer relevant, substantial content so that visitors can find what they are looking for when they click on ads. Ensuring that the ads that appear on your site are high quality is an important part of our efforts to make sure that we provide the best experience for your visitors.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Your search engine, your way

We've heard it time and time again: as publishers, you want to give your users a relevant search experience on your websites. You want the power of Google search, and you want to make it your own. And then, of course, you want to make money from this search engine, not spend time and money building it. Well, here's news you can use -- now you can do all this with Google's Custom Search Engine (CSE).

With CSE, you can create a highly customized and (free) tailored search experience for your users that reflects your knowledge and expertise. You place this search engine on your site and, if you've got an AdSense for search account, you can link your CSE to it and make money from the resulting traffic. In a few simple steps you can create a CSE that looks and feels like your own, prioritizes or restricts content based on what you specify, as well as open your search engine index to trusted members of your community so they can contribute to its comprehensiveness and relevance.

Here's an example from Macworld. In the first screenshot, you'll notice a search box in the upper righthand corner of the page. After performing a search with the query [macbook], the search results page shown in the second screenshot appears. The search results are integrated smoothly with the site layout and the Macworld publisher earns revenue from clicks on the ads in the "Ads By Google" section.





It's easy to build a CSE -- no Ph.D. in computer science required. Here's how it works:

1. Visit http://www.google.com/coop/cse/ and select the websites you'd like to include in your search index.
   
2. Then choose to restrict search results to include only those pages and sites, or you can give those pages and sites higher priority and ranking within the larger Google index when people search on your search engine.
3. From the CSE site, you can generate the code to place on your site and make the search engine, through an IFRAME, look and feel like your own. If you choose, you can easily link to your current AdSense account so you have a centralized place to manage your Google AdSense relationships.
   
4. Last but certainly not least, you can invite members of your community to contribute to your search engine index, in real time. Simply enter email addresses of people you'd like to contribute and an invitation along with Google Marker will be sent to your invitees.

You can check out a few more CSEs in action by visiting our featured examples page. You'll see some created by industry experts, bloggers, educators and techies. We're continuing to add customization and advanced features to the CSE too. We hope you'll try it out and let us know what you think.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Embed a photo gallery with Picasa Web Albums

As webmasters (and web users), you know that images can liven up text-heavy pages and help engage readers. Maybe you keep a personal blog and you'd like to share a holiday photo album. Or maybe you manage a knitting tutorial site, and you'd like to post photos with step-by-step captions. Well, Picasa Web Albums can help you do all of these things. Just upload photos to your own Picasa Web Albums page, then embed a link to that album on your site. Because your photos will be stored on a Google server, you can let us worry about hosting your files while you concentrate on creating a great looking gallery that will enrich your site.

After signing up and creating a web album, simply click the Embed in Blog/MySpace link in that album. Just like with AdSense, you'll then need to copy and paste the provided HTML into your site's source code. Republish your site, and the cover photo of that album will appear on your site, already linked to your web album. When embedding your photos, please keep the AdSense image guidelines from last month in mind.



Your Picasa Web Albums account is free and comes with 250 MB of storage space -- enough room to store about 1000 photos (at 1600 pixels each). It's also possible to upgrade and order additional space (up to 250GB) as your photo storage needs grow. And unlike some other photo sharing sites, Picasa Web Albums retains the quality of your images so you and your site's visitors can download those same high resolution photos off the web and to their computers.

Finally, you can now also upload video into any web album -- a nice touch to really make your content come alive. And while you can't currently customize the look of your Picasa Web Albums page to match your site, we hope you'll find that its clean, uncluttered look complements your site's design.

Need help using Picasa Web Albums? Visit Picasa Support.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Google Groups re-groups and revamps

If you're a participant in the AdSense Help Forum or if you read AdSense blog posts on Google Groups, you've probably noticed that Google Groups has a completely new look. But it's not just the colors and the layout that have changed; there are also a number of exciting new features you can take advantage of.

First, we've added more customization options for Group owners. As the owner of a Group, you now have the ability to change the look and feel of your pages by specifying a color scheme and logo. You can also collaborate with your members by creating web pages together -- members can then view and edit the pages.

In addition, Group members can interact with each other in new ways. You can now upload and share files such as photos and word documents with other members. Want to let other members know more about you? Create a profile complete with a bio, a picture, and a quote.

The new version of Google Groups is available in more than a dozen languages -- visit today to join or create your own Group.

Feeds for thought

Does your site have a feed? If not, you may be missing out on a substantial number of repeat visitors. An increasing number of users are using feed readers to keep up to date with their favorite websites. You've worked so hard to create that quality content, and feeds can help you grow your audience as well as let your current readers take your site with them wherever they go.

Google Reader and the Google Personalized Homepage are examples of feed readers that allow your users to keep track of updates to your site -- and starting today, it's now possible to track the number of users subscribed to your site via these two feed readers.

Here are just a few examples of AdSense sites which also offer feeds:

• Information resources NewsMax and Hybridcars.com publish feeds of their most recent stories.
  
• Taquitos.net, a specialty site focused on snacks, publishes feeds with the newest snack reviews.
  
• Blogs like Inside AdSense publish feeds with the latest posts.
  

There are many resources online to help you implement feeds on your site. You may wish to start with sites for Atom and RSS, the two standards compatible with most feed readers. Many popular CMS and blogging platforms like Blogger.com already have feed functionality built in, so your site may even have a feed without you knowing it.

In order to provide the best experience for your users, the Google Reader team has also put together some tips for feed publishers. This document covers feed best practices, common implementation pitfalls, and various ways to promote your feeds. Whether you're creating your feeds from scratch or have been publishing them for a long time, we encourage you to take a look at our tips to make the most of your feeds. If you have any questions, please get in touch.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Enhance your site with Google search results

If you're looking for an easy way to add some interactivity to your site, we've got just the tool for you. The AJAX Search Wizards allow you to add a video, news, and local search results to your web page without writing any code. Just tell us how you want the widget to display and what searches to automatically execute, and the wizard will generate the code for you to copy and paste into your web page.

Our newest wizard generates a news bar that scrolls through recent news headlines. Here, we've customized it to show Google News search results for Google, Apple, and Microsoft:



The news bar is also available in a vertical orientation for you to use in a column or sidebar. You can easily change the look-and-feel of the our wizard-generated code just by adding some CSS or editing the JavaScript. Also, check out our video bar wizard to easily add Google videos to your site and try our map search wizard to add a searchable Google map to your site.

The AJAX Search API allows you to interact programmatically with Google search results including Google web, video, news, and blog searches. If you're a developer, take a look at the documentation to see how you can integrate dynamic Google search into your website in other creative ways.

Finally, let us know if you find these wizards useful, and we may just feature your site on our community samples page.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Have a Google search question?

As active web publishers, we know you're working to build quality traffic so the world can see the great content you've created. Since many of you rely on listings in search engines for this traffic, we often receive email from publishers who have concerns about their site's listing on Google.com.

We'd like to let you know that to protect the integrity of our search results, your participation in AdSense won't affect your site's ranking or listing in the Google index. Since AdSense is separate from Google.com search results, our team is unable to provide publishers with any information about a site's Page Rank or status in the Google index.

However, if you do have questions about your site's ranking or listing on Google.com, we encourage you to visit Webmaster Central. There, you can navigate to pages with information about how Google crawls and indexes pages, how to improve a site's ranking, or why a site is no longer visible in the index. In addition, Google's webmaster tools can provide you with comprehensive information about your site, including queries for which your site appears in Google.com search results, potential indexing problems, and much more.

If you have questions or feedback about the resources on Webmaster Central, you might also find the discussions in the Google Webmaster Help Group useful, as Google employees monitor and contribute to the group.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

AdWords and AdSense: a perfect pair

We recently caught up with Peter Clee, a publisher who has seen success with both AdSense and AdWords. Peter's main site, LondonNet.co.uk, was launched in the summer of 1996 and offers a guide to arts, entertainment, city info, and news about London. Peter also runs www.hotelgenie.com and www.myflatincannes.com. We'd like to share some of Peter's insights with you about monetising his sites with AdSense and his experience using AdWords to attract visitors.

Inside AdSense: How does AdSense impact your business?
Peter Clee: It has reinforced our view that creating good, relevant content is what we, as publishers, should be all about. AdSense is a stress-free and rapid way to support new sections and features on your site, ensuring you have a degree of monetisation before you even consider additional revenue streams. If a section works well with AdSense you quickly learn it is worth investing more time and energy into expanding its content. Additionally, with future redesigns of the site we will be thinking of how to incorporate AdSense-friendly ad positioning from the get-go.

IA: What problems have you faced in the past in monetising your site?
PC: Over the last eleven years we have had time to build up a portfolio of revenue streams across the site. I guess the important thing is not to get too disheartened when a new method flops. I’d say about one in ten of our ‘really great ideas’ actually pays off, one in five really flops, and the rest do somewhere in the middle. The key is to nurture your winners and improve your near things, while quietly disposing of the failures. Thankfully, AdSense has proved to be a winner from the moment we implemented it onto our sites.

IA: What has been your overall experience with AdWords?
PC: It’s particularly useful for supporting new, smaller sites such as www.myflatincannes.com to create a web presence and readership. With a more established site such as LondonNet.co.uk, it's great at boosting strategic parts of the site and attracting new readers to key revenue generating areas. Also, the system is easy to set up and operate. To maximise your returns you need to make regular checks to ensure your bid positions and keywords are working effectively.

IA: How exactly do you use AdWords to achieve your goals?
PC: We research a cluster of relevant keywords and test the predicted and actual bid ranges. Then we spend time to fine-tune their effectiveness, where appropriate, using the conversion measures. Like most things it takes a little time to fine tune and maximise your returns.

IA: Would you recommend AdWords to other publishers?
PC: Absolutely. It’s a major weapon in the web marketer’s arsenal.

If you'd like to learn more about advertising with Google AdWords, visit the AdWords homepage
to get started.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Referrals, now with Google Checkout

Today we're excited to announce that in addition to AdSense, AdWords, Firefox with Google Toolbar, and Google Pack, you can now refer your users to Google Checkout through AdSense.


Checkout gives your users a faster, safer, and more convenient way to shop online. OK, that sounds great for them, but what do you get out of it? Well, every time you refer a user to Google Checkout, you make a little money. It's a simple process that includes all of three steps:

1. You place the Checkout referral button on your site.
   
2. Someone clicks on the button, signs up as a buyer with Google Checkout using a valid U.S. credit card, and completes a purchase of at least $10 before shipping and tax through Checkout within 90 days. (The current $10 minimum purchase corresponds to our existing $10 promotion for new buyers, so this amount may change in the future.)
   
3. You earn $1.
   

It's that simple. Please note that Checkout referrals are currently only available for U.S. publishers, and Google Checkout is currently only available for buyers with a U.S. credit card. We hope to make both Checkout and Checkout Referrals available in more countries soon.

If you're not convinced, why not try it out yourself? It costs nothing to sign up (actually, you'll even get a $10 bonus) and it'll make shopping online a little easier. And remember, if you're still figuring out how to improve the performance of your referrals, take a peek at our optimization tips for referrals.

You can get started with Checkout referral ads by visiting the AdSense Setup tab in your account. We think your users will thank you for showing them Google Checkout, and your wallet will like having some extra money for you to spend at all of those great Google Checkout stores.

For more articles about different markets please visit my articles and links directory.

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Introducing Google Apps referrals

Following our recent series of referrals announcements, we're happy to announce that you can now earn $5 per referral for Google Apps.

With Google Apps, we've taken Google's most powerful communication and collaboration tools, and packaged them together so businesses, schools and other organizations can work more effectively while spending less time and money on IT systems. Google Apps provides customized email addresses (powered by Gmail), Google Calendar, Google Talk, Docs & Spreadsheets and Page Creator, all for free. Best of all, everything is hosted by Google, so there's no hardware or software to download, install or maintain.

So how do these referrals work? Just visit the AdSense Setup tab in your AdSense account and click the link for Referrals. Select the Google Apps option and then choose how you want the referral ad to look on your site. (The Google Apps referral ads are available in English right now, but we'll be adding more languages soon.) Copy the code provided into the design of your web pages, and voila!

You will be credited $5 when someone clicks the referral ad from your site and signs up for Google Apps with a domain that has not already been signed up for the service. That person's domain must then have one or more Google Apps email accounts in use for four consecutive weeks. It's that simple.

If you're new to AdSense referrals, you might want to check out our referrals optimization tips.

For more articles about different markets please visit my articles and links directory.

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Rock on with Dan Marcus, AdSense payment specialist

What do you do when you're not working?

Not working? I'm not sure I understand the question... Just kidding--I don't work that much. I'm usually playing guitar with my rock band, the Swamees, or my heavy-metal side project, the Gibbous Moon. (I've been assured that shamelessly self-promoting my band website is okay, though I guess I could be more discrete and rely strictly on the power of suggestion.)

When I'm not rocking out, I like riding my motorcycle, chillin' with the homies, and BBQ'ing. Oh yeah, and camping is just about the greatest thing ever--especially if it involves BBQs, guitars, and motorcycles.

When is EFT going to become available for more countries?

We recently launched EFT in a number of countries and are working to expand even further in 2006. We're also exploring alternatives for locations where EFT isn't a viable option.

One common misconception is that EFT simply involves linking our bank account to yours. Unfortunately, it's not quite that easy. To provide EFT, we not only have to gain access to closed or heavily regulated bank networks, but we must also comply with local tax and commerce regulations. As a result, linking our bank account to yours is not as straightforward as it seems.

What are your top tips for publishers?

1. Sign up for EFT if it's available in your country. EFT can help non-US publishers avoid paying bank fees, and it's more reliable than snail mail.

2. Make updates to your account information by the 15th day of the month. We start processing payments around the 15th, and changes to your address, hold status, or form of payment made after that date won't take effect until the following month.

3. Reduce banking fees by placing a self-hold on your account. If you're outside the US and receive USD checks, you can let your earnings accrue and then receive larger checks less frequently.

4. Make sure your mailing address is correct. PINs and checks will not arrive if your address is wrong.

5. Don't wait for help. Find answers without emailing us by checking out our Payments Guide, video demo, and AdSense Help Group.

6. Patience is a virtue. PINs and checks are sent by snail mail, which can be unpredictable in some countries. While they can get lost and damaged in transit, more often the mail is just slow.

Remember, once we've stopped a check the process can't be reversed. I can't tell you how many times a publisher requests a reissue and then receives the original check the next day. If your check is reissued, you won't receive your earnings for an additional month--so it's in your best interests to be patient!

What are your favorite websites?

Wow, this is probably the toughest question. Here are five of my favorites:

realultimatepower.net – This site simply rules.
alienlovespredator.com – Pure genius.
craigslist.org – I compulsively search for stuff to buy, sell, and trade--especially guitar equipment, concert tickets, and motorcycle parts.
Pandora.com – Discover all the bands you never knew you liked.
GasBuddy.com – Increasing in importance on a daily basis.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

EFT now available in New Zealand, Australia, Norway, and Poland

As promised, we've introduced EFT in several new countries. Publishers located in New Zealand, Australia, Norway, and Poland can now have AdSense payments sent directly to their bank accounts while avoiding postal delays and check processing fees. If you need assistance signing up for EFT in one of these countries, please visit our Help Center.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Payments information may be delayed

This month we experienced a posting delay that might keep some payment information from appearing in your account immediately. While all payments have been sent out as usual, the 'Payment...' line might take some extra time to show up on the Payment History page of your account under the My Account tab.



Additionally, if you recently signed up to receive payments by Electronic Funds Transfer (EFT), or added a new bank account for EFT deposits, it may take a few extra days after you've received your test deposit before you can verify your bank account.

We expect to have the issue resolved by the end of this week. Thank you for your patience and, again, don't worry--AdSense payments went out as usual!

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Place a self-hold and reduce banking fees

Tired of losing a large percentage of every AdSense check to bank processing fees? As I mentioned in my last post, if you're outside the US and receive USD checks, you can let your earnings accrue and then receive larger checks less frequently by placing a self-hold on your account. This will help reduce the overall impact of any check processing fees charged by your bank.



Should you decide to experiment with this option, please keep in mind that changes to your hold status must be in place by the 15th of each month. For example, in order to let your earnings accrue or to remove self-holds for a June payment, you need to make the change by June 15th.

If you haven't done so already, I also encourage you to subscribe to the AdSense Calendar where you can find information about our monthly payment schedule.

UPDATED to include information about AdSense Calendar

For more articles about different markets please visit my articles and links directory.

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EFT now available in Israel

Are you a publisher located in the Czech Republic, Finland, or Slovakia? If so, we're happy to let you know that Electronic Funds Transfer (EFT) is now available to you. Sign up today to receive future payments directly in your bank account -- remember, the 15th of any month is the deadlinetroubleshooting tips useful.

to update your form of payment for that month's payment cycle. If you're having difficulty receiving your test deposit, you might find our

For more articles about different markets please visit my articles and links directory.

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Finding your PIN in a mailstack

When your AdSense account reaches US $50, keep your eyes peeled for a PIN in the post.

Before we can send you a payment, we'll send you a PIN. Your PIN is short for your Personal Identification Number, and it's your key to verifying your AdSense account so that you can receive payments. Once you've entered your PIN in your account and your account balance reaches US $100, you'll be all clear for payment, provided you've removed all other holds from your account.

If you've reached US $50 in earnings, you can check when your PIN was generated by visiting your Payment History page and clicking the Please enter your PIN link. PINs are typically mailed 3-5 days after they're generated. They're sent by standard mail and usually take between 2-4 weeks to arrive.

Make sure you know what to watch for in the mail by taking a moment to study the example PIN mailer below. PINs are printed in postcard-sized envelopes with a Google logo.



If we've already sent you a PIN, your payments will be on hold until you enter it into your account. You can request up to two replacement PINs if you don't receive the first one, and all additional PINs will be duplicates of the original. However, you'll need to enter your PIN within 6 months - after this time period, your account will be disabled.

Have PIN questions? Look no further than the AdSense Help Center. Finding your answer should be easier than finding a needle in a haystack.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

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A non-taxing tax wizard

As you might know from our Payments Guide, one of the steps to getting paid is submitting your tax information. We've recently updated the Tax Information page located under your My Account tab with a new format that we hope will make it easier to determine which form is right for you. Also, you'll now be able to see when your information was last saved so that you can make sure all updates have been recorded in our system.



Every publisher's tax situation is different, but we aren't able to provide any tax advice. To help determine what's right for you, we recommend walking through the tax wizard in your account or visiting our Help Center for additional help. If you're not able to find the information you're looking for, we encourage you to speak directly with your local tax advisor.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

A new Payment History page

If you've glanced at your Payment History page today, you might've noticed that it's been revamped with a whole new look. Don't worry -- all of your previous payment data is still available and our payment process hasn't changed. We've simply updated the layout to make it easier to keep track of the financial activity in your account, and most importantly, help you determine when you can expect your next payment.



You'll now find your earnings and payments divided into two separate columns so you can better distinguish between them. Clicking on any details link will give you more information about the noted Earnings or Payment event. For example, the details link associated with a payment will show you the payment number, amount, date, and depending on your form of payment, the tracking number.

We've also added a Monthly balance column, which displays the running total of your unpaid earnings and credits at the end of each month. If this column shows an amount greater than $100 and you've removed all holds from your account, you'll be issued a payment at the end of the following month. You can see an example in the screenshot above -- since the publisher's unpaid earnings totaled $58.23 at the end of November, a payment will not be issued during December.

Have questions about our payment process and schedule? The Payments Guide is the place to find answers.

For more articles about different markets please visit my articles and links directory.

http://googlelinksdirectory.com/

Thanks for yours time have a good day :-)

Are the ides of April on your mind?

2007 is officially here, and now that you've finished sweeping up the confetti and setting New Year's resolutions, you may be thinking about how you're going to report your 2006 taxes. April 15th is just around the corner, so we'd like to give you some information on AdSense tax reporting.

As required by U.S. tax law, we'll send IRS forms 1099 and 1042-S to qualifying publishers. To determine whether you are a qualifying publisher and if you should expect to receive one of these forms, please review the criteria in our Help Center . These tax forms were mailed on January 31st, so any forms sent to you should arrive during February.

As a reminder, checks dated in 2006 will be reported in 2006. This means that unpaid earnings from 2006 that are rolled over to 2007 will not be included. For example, December earnings which are paid in January 2007 will not be included as earnings for 2006.

As always, if you have any questions about your specific tax situation, it's best to speak with a tax advisor. You can also find more information about U.S. tax requirements by visiting the IRS website.

For more articles about different markets please visit my articles and links directory.

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Pencil us in

Have you subscribed to the AdSense Calendar yet? If not, you may find that it's a great way to keep track of things like Inside AdSense blogposts, upcoming site maintenance periods, and publisher events. We've also listed important payment dates each month, so you can remember to update your account before the 15th and quickly determine when to expect your next payment.



The easiest way to subscribe is to add the AdSense Calendar to your own Google Calendar -- you'll then be able to see AdSense events alongside your personal events with a click of your mouse. Alternatively, you can subscribe via a feed reader or an iCal-compatible program. For more information on subscribing to the AdSense Calendar, please visit our Help Center.

Finally, we're happy to announce that the AdSense Calendar is also available in Dutch, German, Italian, and Spanish. So whether you're checking our Calendar, Agenda, Kalender, or Calendario, we hope you'll find these resources helpful in managing important AdSense dates.

For more articles about different markets please visit my articles and links directory.

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One account, one PIN

As you may know, one of the steps to receiving your first payment is to verify a Personal Identification Number (PIN). We'll send this PIN via standard postal mail once your earnings have reached $50, and then you'll need to enter it into the PIN Information Page of your account.

Many concerned publishers ask whether they'll need to complete the PIN process more than once -- such as before receiving every check, or every time they generate $50 in earnings. Fortunately, the answer is no. You'll only need to enter in a PIN once per account, and we'll send it to you the first time you reach $50 in earnings.

If you've reached $50 in earnings and haven't yet entered in your PIN, you'll see a box at the top of your Payment History page labeled 'Required Action'. Click on the 'Please enter your PIN' link to review detailed information about the date your most recent PIN was generated, and when you can request a replacement should you need one. Once you've verified your PIN, you should no longer see this language on your Payment History page.



If you have more questions about our PIN process, you may wish to review our PIN guide or visit our Help Center.

For more articles about different markets please visit my articles and links directory.

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Showing posts with label Payments. Show all posts

A number of publishers have asked us about phone verification and indicated that they're having difficulty with the process. After investigating these reports, we've discovered that our system is currently experiencing intermittent outages. We're working hard to fix the issue as soon as we can and appreciate your patience in the interim.

Not sure if you need to verify your phone number? Find out by visiting your Payment History page - if you've reached $50 in earnings and see the 'Please verify your phone number' prompt shown in the image below, keep reading. If you don't see this message on your Payment History page, you don't need to verify your phone number.



If you're required to verify your phone number, you can initiate the process by clicking the 'Please verify your phone number' link and following the instructions. We'd also like to offer you a few tips for completing the phone verification process, based on publisher feedback. First, our automated phone system isn't compatible with rotary phones or certain types of VoIP technology, so you may wish to double check the phone line you're using. In addition, if your phone has a Tone/Pulse option, please make sure it's set to 'Tone'. Finally, you may wish to try a different phone number if you're having difficulty - for instance, try switching from your cell phone to a land line.

If you're still unable to verify your phone number after multiple attempts, feel free to contact one of our specialists through our Help Center or the prompt in your account. We'll be happy to assist you further with your phone verification issue.

For more articles about different markets please visit my articles and links directory.

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